The Beats enters the psychedelic world of Psychworld with limited edition Studio3 Wireless headphones. The co-branded model with Los Angeles’s up-and-coming street brand Psychworld will add its iconic fluorescent green color to the classic Beats Studio3 Wireless headset, and boldly use digital camouflage patterns and print the Psychworld logo on the headband.
The founder of Psychworld fashion brand said that they have been working on this project with Beats for a while, and they are very happy to finally show it. Many of their design inspirations come from music, and they can interact with Beats and their heartfelt musicians. It’s great to work together, which is the meaning of Psychworld itself.
To celebrate the joint series of products, Beats will also work with Psychworld to launch a promotional advertisement featuring popular singer Don Toliver under the hip-hop label Cactus Jack Records.
Alex Lux 
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